BRENTWOOD, Tenn. (WKRN) – Chick-fil-A’s new campaign to get families off their phones has officially kicked off in parts of Tennessee.
The “cell phone coops” are now at several Chick-fil-A’s across Middle Tennessee.
Casey Cotsones and her friends admit to using their cell phones regularly but were up for the “family challenge.”
“I think that you don’t realize when you are at a meal you are sitting there on your phone. All three of us sitting in silence together, but that’s definitely how it ends up lately, so I think it’s a good idea to make everybody interact,” Cotsones said.
The rules? Leave your phone on silent in the coop for the duration of your meal and you get free ice cream.
“We’ve had a great response. The families are excited and it’s fun. It’s actually something for them to talk about,” Katie Cecil Marketing Director of the Brentwood location explained.
A restaurant owner in Georgia created the coop as a way to get people to talk to each other instead of texting or scrolling through social media.
“It’s just to be present in the moment and let everything on our phone, you know, just wait for 20 minutes while you enjoy your meal together,” said Cecil.
The concept is easy and one that Chick-fil-A hopes you take home to your family.